Lou Simpson article

There is an interesting article in today's New York Times which describes the career of Lou Simpson, the chief investment officer of Geico.

NY Times (subscription may be required) A Maestro of Investments in the Style of Buffett

The basic principles should be familiar to all of us who study the value driven superinvestors. These were outlined in a blog back in February, RetireRichBlog. :

1. Think independently
2. Invest in high-return businesses that are fun for the shareholders
3. Pay only a reasonable price, even for an excellent business
4. Invest for the long term
5. Do not diversify excessively

The RetireRichBlog has featured some outstanding investors in its posts as well as some useful screens.

Disclaimer: I, my family, and clients have a current position in Berkshire Hathaway the parent company of Geico.